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Capitalizing on The Healthy Living Lifestyle Trend

Capitalizing on The Healthy Living Lifestyle Trend

Today, most people are working from home, home-schooling, and generally staying at home a lot more than they did before the pandemic. Consequentially, most are doing a lot more cooking for themselves, and many have embraced healthy diets and lifestyle habits—which is excellent news for your store. Quality olive oils and other natural ingredients are in high demand, so it’s time to capitalize on that, both online and in-store.

 

Immunity-Boosting, Feel-Good Foods Are Trendy

Everybody is looking for ways to boost their immunity and stay healthy these days. There’s a lot of science behind the idea that eating a healthy diet that’s high in healthy fats improves just about every aspect of our well-being. High-fat-low-carb diets are linked to longevity, reduced inflammation, and lower risk of chronic diseases like diabetes and cognitive disorders like Alzheimer’s.

 

But what does this have to do with your store? The simple answer is – olive oil is one of the most beneficial, high-quality, and recommended components of ketogenic (keto) diets, high fat-low carb (HFLC), no carb, vegetarian, and plant-based/vegan diets.

 

As purveyors of this magical substance, we already know the benefits of olive oil. But there is a whole new audience out there that’s ready and eager to be educated. Appealing to those who are interested in trying keto or are easing into a plant-based diet is simple—arm yourself with some key facts, give them some food for thought, share some easy recipes and tips from respected health gurus, and you’ll always have their ear.

 

Why Olive Oil is Superior for Keto and Other Healthy Diets

Many seed oils, like canola, are touted for being healthier. Unfortunately, this is not true at all.

 

Canola, in particular, is a product modified from rapeseed. Rapeseed is a fuel and industrial lubricant crop, but it was re-engineered to be “fit for human consumption” and pushed through the FDA with billions of dollars behind it. Because of the huge marketing around it, people tend to assume it’s healthier. And although it is low in saturated fat, it is one of the most highly processed oils there is.

 

That’s just one example, of course. The point is, there are so many conflicting messages out there—including ones offered by our own government—that people don’t know what or who to believe anymore. We’d like to think that olive oil is the remedy for our complicated world. It’s honest. It’s 100 percent natural, and we can trace its origins back to the farm it came from. It’s grown and produced using sustainable, time-honored practices by real people who’ve been farming for generations, and that’s just scratching the surface.

 

So if you’re looking for new and novel ways to engage your current customers and attract new ones, olive oil is the answer. It’s super-healthy, and it tastes great. For salad dressings, marinades, or as cooking oil, the range of flavor nuances is incredible—and there’s nothing better than eating right when you can please your taste buds too!

 

Reach out today to learn more about our range of olive oils and specialty oils, and how Cibaria can help your store capitalize on the healthy lifestyle trend.
Meagan Bobb
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Lessons from 2020: What Stays and What We Leave Behind

Lessons from 2020: What Stays and What We Leave Behind

2020 was a year of firsts for most of us, but not all of them were terrible. Though everybody’s situation is slightly different, we can probably all agree on one thing: we learned a lot. We found out what works and what doesn’t. We discovered new ways to connect with our customers, and in many cases, developed deeper, more meaningful relationships with our clientele.
Meagan Bobb
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A Time to Breathe: 2020 Is Almost Behind Us!

A Time to Breathe: 2020 Is Almost Behind Us!

As the end of 2020 draws nigh, most of us are making the most of our holiday business and, without a doubt, looking forward to a less challenging year ahead.
Meagan Bobb
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Ready, Set, Go! Are You Ready For The Holiday Season?

Ready, Set, Go! Are You Ready For The Holiday Season?

Considering the craziness of this year, we’re no doubt in for a holiday season like no other. Spending habits have changed, people are spending more time at home, and you can count on light crowds in the malls and on the streets.
Karen Moore
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How Is COVID Changing The Shopping Experience In Your Store?

How Is COVID Changing The Shopping Experience In Your Store?

This year has been a year of firsts for just about everybody. From the way you interact with employees to dealing with suppliers, and perhaps most notably, how you serve your customers, it’s a whole new ballgame. Pick up some tips and tricks to start the holidays. 
Karen Moore
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Preparing for Upcoming Holiday Sales

Preparing for Upcoming Holiday Sales

As we move into the next phase of the COVID-19 pandemic, it’s clear that this year’s holiday season will bear little resemblance to those of years past. Many people are choosing to shop online, buy online and pick up in-store (BOPIS), or have product delivered, either to their home of those of their gift recipients, and you, as a retailer, must think of new ways to gain their business.
Karen Moore
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A New Label for a New Look

A New Label for a New Look

We’ve updated our look and overall function with the new website platform and now we are proud to announce our new Cibaria brand label! The change over will start in late October.

We hope you are as happy as we are with the new look!

Karen Moore
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Due to the COVID challenges our lead times have significantly increased.

Due to the COVID challenges our lead times have significantly increased.

The Cibaria Team would like you to know that we are trying very hard to serve our customers as best we can.  Due to the COVID challenges our lead times have significantly increased.  
Karen Moore
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Overcoming The Downturn: Farmers Market Shutdowns Force New Ways of Selling

Overcoming The Downturn: Farmers Market Shutdowns Force New Ways of Selling

Farmer’s market and pop-up-shop shutdowns have forced many producers to innovate new ways of selling. Farmers are not the only ones affected either; sellers of gourmet products, artisan soaps, and handcrafted personal care products have also been shut out of a significant income source.
Karen Moore
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We are excited to serve you

We are excited to serve you

During the reopening of so many stores, we are doing our best to maintain our standard lead times
Karen Moore
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Benefits of Natural Products - and What to Look For When Shopping

Benefits of Natural Products - and What to Look For When Shopping

What if you could add ten years to your life - simply by pulling out your wallet?

Unfortunately, living a long, healthy life is about more than just how you spend your money - but the reality is that a healthy lifestyle starts with the products that you purchase.

Natural products that are minimally processed offer various benefits. Not only are they better for the environment, but they’re better for you, too. 

Karen Moore
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Are Imported Oils Stable During This Crisis?

Are Imported Oils Stable During This Crisis?

During the current crisis, we are experiencing a lot of slowdowns. Fortunately, the supply chain is still in motion because people and stores need supplies. The risk is very low because the virus does not live long outside of a human host. 

Since olive imported olive oils and vinegars are typically in transit for six weeks or so, the risk drops even lower. However, olive oil-producing countries are dealing with additional issues as trade routes become more challenging. 

Karen Moore
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Cibaria Soap Supply has been a longtime Supplier, Wholesaler, Distributor and Seller of Personal Care Ingredients; available in bulk quantities.

(951) 823-8490

customerservice@cibaria-intl.com

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